viernes, 17 de julio de 2009

Recomendado de Lectura: eMarketer Daily - Why People Go Online

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July 17, 2009
Why People Go Online
Men and women go on the Internet for slightly different reasons—and to do different things. Full Article

*NEW* Q209 Email
Marketing Breakthrough Report
The second installment in the Breakthrough Report series
offers in-depth analysis of the latest email marketing trends
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Kraft Videos: "Say Cheese!"
eMarketer Interview: Andy Markowitz discusses Kraft Food's use of online video advertising and the factors that are impeding growth in the sector. Full Article

Social Profits? eMarketer projects that US
marketers will increase their social network
ad spending 13.2% in 2010, to $1.3 billion. See why, purchase the new eMarketer report,
Social Network Ad Spending: A Brighter Outlook Next Year
--> Click here.

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Social Communications & Healthcare
July 23, 2009
Tobi Elkin, eMarketer writer/editor, will moderate a roundtable titled, "Avoiding the Pitfalls of Social Media."

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